Task 5- Re-designing Your Favourite Book Cover

Brief

RE-DESIGN YOUR FAVOURITE BOOK COVER
Redesign the cover of your favourite book or one that you think could be improved - include typography, barcode, spine type, publisher’s logo. Save as a flat image at the full scale.

I am really interested in the children book industry, and so thought that another practise and further research into book cover designs would be beneficial. I usually tend to look and illustrate stories for younger children, simipy because those are usually the ones which are illustrated, but instead in thought it would be interesting considering I’m only re-designing the book cover to illustrate of book cover aimed at slightly older children. As a child and young teen I was obsessed with the stories by Michael Morpurgo. I loved so many of his famous books such as ‘War Horse’, “Private Peaceful’, and ‘The Butterfly Lion, but thought I would illustrate a cover for a less well known book ‘An Elephant in The Garden’.

Having research the covers of Michael Morpurgo books the covers are all very similar, looking very uniformed. The same font is used on all of this books, with his name standing bold and proud larger that the title, and the single image of the front is usually what looks llike a combination of a photograph, and some kind of photomanipulation with drawig involves, but you would really call it an illustration. I though that ‘ An Elephant in the Garden’ would be a perfect book to illustrate, as the cover, personally isn’t that attractive, and with a title so informative and literal, I thought I could create an exciting cover to match it.

I had read the book as a child, so I just re-read the blurb to help me remember the story. I feel that not knowing the entire story I was able to create a cover purely from the knowledge gained from my memory and the information that readers will read and see at first sight, the blurb. The blurb that I read for referenced and used for the back cover is pasted and referenced below.

“In Dresden, 1945,. Elizabeth and Karli’s mother works at the zoo, where her favourite animal is a young elephant named Marlene. Then the zoo director tells her that the dangerous animals -including the elephants - must be shot before the town is bombed.”

“Unable to give Marlene up, their mother moves her into the back garden to save her... and then the bombs start to fall. Their home destroyed, the whole family must flee the bombed-out city and through the perilous, snow-covered landscape, all the while avoiding the Russian troops who are drawing ever closer. It would be hard enough to do, without an elephant in tow…”

Michael Morpurgo

Reference for the blurb
Michael Morpurgo. (2017). An Elephant in the Garden - Michael Morpurgo. [online] Available at: https://www.michaelmorpurgo.com/book/an-elephant-in-the-garden/ [Accessed 8 May 2017].

For inspiration I conducted some research using Pinterest, what I found and a link to by board is below.

https://uk.pinterest.com/evecooper733/book-covers/

I have analysed a few of the covers that i found the most interesting and informative for my own practise .

Iron Man- Ted Hughes cover design by Laura Carlin




Makinggreatillustration.co.uk. (2017). News | Books Examining Illustration. [online] Available at: http://makinggreatillustration.co.uk/wp/?page_id=240 [Accessed 8 May 2017].


I was particularly drawn to this cover because I felt that it looks completely different to what we envision ‘iron man’ to look like. We have all seen the films and immediately associate that visual reference the ‘iron man’ status/name. Therefore, I feel that illustrator Laura Carlin, has given us another representation of iron man, instead of this huge figure made from pieces of metal she has stripped it back creating a hollow ghost looking shapes, which still has presence. I think alongside the cleaver use of limited colour and subtle texture because readers know what this beloved character looks like Laura possible didn’t what to illustrate it, because what would be the point as everything has their own version of the characters.

The Adventures of Tam Sawyer- by Mark Twain and Cover illustrated by- unknown- was unable to source, but reference is below. 



Theaoi.com. (2017). Welcome to The Association Of Illustrators | The AOI. [online] Available at: http://www.theaoi.com/awards/awards-shortlist.php [Accessed 8 May 2017].

The text attracted me to this image. Possible at first glance you don’t see the text, the title of the book, because it has been camouflaged/embedded into the imagery cleverly. I think that by doing so the words become connected to the imagery rather than them being two separate things, making the overall image look more interesting and enticing.

Gem of the Ocean- Play by August Wilson, cover designed by- unknown- was unable to source, but reference is below. 


Bookcoversanonymous.blogspot.co.uk. (2017). Book Covers Anonymous. [online] Available at: http://bookcoversanonymous.blogspot.co.uk/search?updated-max=2009-06-16T13:26:00-04:00&max-results=30&start=88&by-date=false [Accessed 8 May 2017].

I don’t know what this book is about or the audience is, but I was attracted to the design. I really liked the geometric shapes to makes up this large, towering figure. This simple design I think is stunning the use of subtle changes of green to blue, and the black textured shapes layered over the top which gives the illustrations the the figure is in the sea, as the image suggests. I feel that this abstract style if very attractive and inventive an unusual style which I think would really appeal to a new illustration style for children.

From conducting a little research, I began thinking of a list of things I needed to consider when creating my book cover. Where the text will be placed, needs to be clear but feel apart/included in the image, what my audience is, appropriate colour choices, and where to place additional text, authors name, publishing logos, barcodes and the blurb. Having conducted research and had a vague idea of what I wanted to create I started thumb nailing my ideas, which can be seen below.



I decided upon this design because I feel that it is simple enough so I’m not too restricted, allowing me to manipulate and change the composition around. I think that this image encompasses the title well, illustrating exactly what it literally says, whilst leaving a little to the imagination and not giving the story line away too much. However, because little definite design work was involved when I came to add in the barcode for example, I had trouble placing it as the imagery was clashing with it. So in hindsight I should have designed by cover a little more integrating these key elements around my illustrations so they complement one another.



After choosing my design I began drawing out the elements I need using pencil and graphite sticks, which can be seen below.




I then composed my book cover following a basic structure of a book, including the spin and bleed dimensions. Using Photoshop, I worked my cover up to the final product which you see below.


I am really pleased the the cover design, it was a different experimental technique from what I usually do, so it was interesting artistically, and to have the opportunity to design everything to gain an understanding of where all of the components have to go, such as the barcode, logos etc. From conducting this task I have learnt a little more about designing book covers, from my ‘First Story’ book cover competition I was instructed to create a front and eventually a book, but I wasn’t in charge of placing all the other components therefore from completing this task I have learnt that have minimal elements on a book cover, or components which can be move easily without distorting the design is a lot more effect and easier when placing the necessary components afterwards, especially the back cover.

As I really enjoyed this task I also completed the extension of it. The brief is below.

‘Design a set of covers for a set of books - maybe 3 or 4, a trilogy or books on the same theme, books by the same author etc.’

As I had design a fair number of children’s book covers I wanted to venture out and design a series of books which are written for young adults and adults. A series of books which still excites me is the ‘Northern Lights’ trilogy by Phillip Pullman. I knew this trilogy was popular so I researched what book covers existed, I was quite surprised that there wasn’t really much variety, much like ‘An Elephant in the Garden’, most of the cover were mainly constructed using photographs, so I thought it would be a nice idea to add an illustrative perspective to the books. Having read all 3 books, myself I knew what the story was about, which is complex and from looking at previous covers I decided to highlight a few key elements/features of the books which differentiate between the three books. For the first instalment ‘The Northern Lights’ I will illustrate the alethiometer, for the second book ‘The Subtle Knife’ I will illustrate the knife which is hidden/ camouflaged into a hot air balloon, and for the final book ‘The Amber Spyglass’, I will illustrate a tower with a searching spot light at the top of it. Below are the thumbnails for all 3 designs.





Black and white drawings I drew to produce the final artwork



I need to ensure that when all three books are places together that they look like a unit, and have some similarities. Inspired by my previous research I wanted to use minimal colour to create a very simple, clever and attractive cover, by doing so I hope that I will be able to slot in the barcode, publishing logo and authors name easier than for my previous cover design. I want to modernise the book covers by creating a solid bright shapes which overlap each other, creating a screen printed finish. Below are the finished covers in chronological order.

'Northern Lights', His Dark Materials Part 1- Philip Pullman
'The Subtle Knife'- His Dark Materials Part 2- Philip Pullman
The Amber Spyglass- His Dark Materials Part 3- Philip Pullman
I’m very pleased with the outcome it contrasts completely with my previous children’s cover design, feeling that this simple elegant design may appeal to an older audience more so. For my previous book cover I didn’t have a detailed idea of the layout of the whole cover I only knew the elements that I needed to produce, but for these I clearly designed each cover, so I knew exactly where each element was going to be placed. This meant that the overall design looks a lot more refined and organised in comparison, this is aided by the simple design, colour scheme and structure, which are the same for all 3 covers, unifying the collections together.

Evaluation

Upon reflection having being able to design a few book cover designs to a professional standard, having to included and design the covers with the barcodes, text and publishing logos in mind. From this I have learnt that I need to consider all of these factors when design as the overall appearance can look a little disorientated and messy if these elements aren’t designed around or factored in. I think this was a really insightful experience as I am very interested in the book industry and feel that my work is suited to book illustration, and therefore feel that practising book cover designing is a crucial part of my illustrative practice. From having experienced producing a successful book cover for the ‘First Story’ I already had experience designing covers but not for an older audience, therefore creating the ‘Northern Lights’ trilogy of covers by Philip Pullman, opened my eyes of a new audience I had never produced work for before. From this experience, the next time I design a cover I will produce it to a professional standard, taking into consideration where all the other elements that are needed on a book cover need to go, during the design process so I have a clearer idea of what the final outcome will look like.


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